Product Placement Fail (Back Pain Revisited)

Having scoliosis has been a boon for my activity level the majority of my life as even the slightest wrong move sends my sciatic nerve blazing in pain and surrounding lower back muscles seizing up as my body tries to immobilize the affected area.  A few years ago, I ended up pulling my back out by catching my daughter in my arms as she jumped precariously off the back of my car (always the adventurer, she).  As the pain got worse and my back got tighter, I dragged myself to Wal-Mart for some Doans because that was the only thing that has ever helped my back pain when simple heat application and stretching would not loosen it up.  Making it to the pharmacy, I stood there helpless and shaking my head to find the coveted back pain medicine on the bottom shelf where I had no hope of bending over to reach and retrieve it due to my lower back being locked up (though that didn’t stop me from trying in pain vain).  Finally, some kind person did wander by and, realizing my predicament, was nice enough to assist.  I mentioned this obvious oversight in product placement to the cashier who just kind of laughed.

For the past couple months, I have been working a job that requires heavy lifting – which incidentally was not mentioned in the interview – and frankly, it’s done my back in.  The past week, I have been experiencing pretty intense nerve pain throughout my lower back and legs and finally come Friday, my back became stiff enough that I got sharp pains trying to do even simple bending (such as getting up from a chair or lying down in bed).  Again, no heating pad or pain pill is working.  My neighbor C. gave me a Soma, which I took hoping it would relax the muscles enough to at least leave me pain-free for a couple hours but it did not help.  This time I headed to CVS for my Doans, thinking to myself, “History cannot repeat itself.”  Sure enough…

Thankfully, my daughter was with me this time and she automatically dove down to get the boxes of Doans (luckily marked buy-one-get-one-free) that were once again on the bottom shelf.  I actually complained to the cashier on this one too, saying Wal-Mart does this too but I expect such an oversight from them, not from CVS.  She agreed with me, she apologized and said she would bring it up to the manager.  Think about it… someone with back pain is going to have trouble bending over. If they’re going to a pharmacy to buy some back pain pills and those pills are on the very bottom shelf – isn’t that a little cruel?  It reflects poor planning at the least and I can’t believe that two separate stores would fail to see this logic when creating their stock layout.

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About lifeinpawprints

I'm a 40-something single mom blogging from the East Coast of Florida, trying to have faith in a world that has not been so kind. Always searching for a creative outlet, be it blogging, photography or crafting things from god-knows-what.

Posted on July 7, 2013, in Health, Life, Opinion, work and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink. Leave a comment.

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